In a world where businesses and clients are inundated with a tidal wave of information, it has never been more important for organisations to get their communications strategy focused and relevant.
By working with a senior marketing partner like Tony McAuslan, CEO Strategic is able to round out our turnaround and restructure services by offering our clients access to one of Australia's leading Marketing & Communications experts.
London, Sydney, Brisbane
Head of Corporate Communications
George Patterson Advertising | Corporate Image Makers | Aristocrat Leisure Industries Marketing Director International Game Technology
Founded & Co-Founded
International Ambassador Sydney Landing Pad
Marketing & Communications Practitioner
Whether your brand needs a fresh look, or your product offering needs a relaunch, Tony brings an experienced eye and a head full of ideas that can help you professionally reset you Marketing.
For businesses looking to raise capital, Tony is also particularly handy at writing well-focused Information Memorandums or creating compelling pitches when approaching potential investors or finance sources.
Tony is an internationally recognised Digital Content & Communications Specialist with an extensive marketing career at senior management level, with a variety of Fortune 500 companies, start-ups, and listed company Boards.
He has extensive experience in conceiving, producing, and deploying marketing collateral & content across all above and below the line media platforms. He has been an advisor to some of the world’s largest Venture Capital firms in both the U.S. and Europe, as well as being a Founder and CEO of several start-ups. He is a Board Advisor and mentor to some of Australia’s most successful start-ups, as well as being a regular speaker and mentor at the University of Wollongong’s Centre for Innovation.
These days, his primary focus is on assisting companies rebrand and repackage their message, where they are seeking to raise additional capital funds, to relaunch or re-set their marketing strategies, develop new brands or business units, or present themselves for sale or acquisition. He is also a writer and speaker specialising in the Digital Economy, and is a regular contributor to Internet Marketing Magazine.